Fruit & Vegetable Magazine

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Quebec berry processor acquires Decas Cranberry Products


March 2, 2021
By Katherine Vanda; Fruit d'Or

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Fruit d’Or, a Québec company that specializes in the processing of organic and conventional cranberry and wild blueberry, announced today their acquisition of Decas Cranberry Products, Inc. Decas is an independent family business in Massachusetts, the industry’s birthplace, for several generations.

“We are proud to write our next chapters with Decas and to combine our expertise while leveraging our shared values of sustainability, innovation and respect,” stated Martin Le Moine, Fruit d’Or founder and president.

“To remain a leader in our field, we must constantly create new opportunities and focus on innovation. Together, we will be well positioned to bring our berries to new heights,” said Carl Blouin, executive vice-president and CEO, Fruit d’Or.

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Partnerships, strong family values and sustainability are central to Fruit d’Or’s culture.
Similarly, Decas is a third-generation family business founded in 1934 by Greek immigrant brothers. The family business has stayed true to the values of its founders and is committed to quality, community and sustainability.

“Today marks an exciting turning point for our company. Decas and Fruit d’Or have common values and the same commitment. I am thrilled with the opportunity this will provide our customers, growers and employees. We are happy to take this step forward and join forces with Fruit d’Or, and we’re confident about the future,” said Michael McManama, president and CEO of Decas.

“The foundation of the cranberry business is farming. Fruit d’Or and Decas share a commitment to the land, and this is a perfect partnership. The Decas family knows that our growers and our employees will be in good hands,” concludes John Decas, second-generation owner, farmer and former president of Decas.

The transaction includes a processing plant, as well as Decas producing acres. Decas will operate as an American subsidiary and keep its name, as well as the Decas Farms brand. Its corporate headquarters will remain in Carver, Mass.