Fruit & Vegetable Magazine

Features Production Research
Ontariofresh now open for registration


April 5, 2011
By Fruit & Vegetable

Topics

April 4, 2011, Toronto,
Ont – Starting today, a new online marketplace will be available for
registration to help everyone involved in local food grow their business.
Whether a farmer, producer, chef, caterer, buyer or foodservice distributor,
Ontariofresh.ca will provide new opportunities to source local food quickly and
easily.

April 4, 2011, Toronto,
Ont – Starting today, a new online marketplace will be available for
registration to help everyone involved in local food grow their business.
Whether a farmer, producer, chef, caterer, buyer or foodservice distributor,
Ontariofresh.ca will provide new opportunities to source local food quickly and
easily.

The site will provide
buyers with the opportunity to find new local food sources that are right for
their business. While, farmers will be able to make new business connections
with buyers who are interested in the products they raise and/or grow.

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Ontariofresh.ca will
provide new economic opportunities and benefits for our agribusiness
community,” said Burkhard Mausberg, president of the Friends of the Greenbelt
Foundation
. “Now is the time to make changes to help more Ontario food reach
our public institutions and beyond.”

Information collected on
the Ontariofresh.ca site will help to populate it with four profile types:
farmers, buyers, distributors and friends/supporters. Via a short survey
profiles will be built that address questions such as, location, availability,
seasonality, traceability and more. The business focus of the site will make
connections between buyers and producers, building a community that celebrates
Ontario food.

Throughout the spring and
summer, information will be collected and profiles built to prepare for the
full Ontariofresh.ca launch in September.

Pre-registration is available
online now at Ontariofresh.ca or by calling 1-888-249-9399 or 647-426-8420.