March 12, 2015 By Press release
March 12, 2015, St. Catharines, Ont – After more than a year in development, Rittenhouse has launched its new and improved e-commerce website: www.mkrittenhouse.com.
The new site gives customers an enhanced and more streamlined shopping experience.
Two years ago, Rittenhouse began working on an overhaul of its dated website. The site had been a workhorse for the company since 1999, taking thousands of orders and providing information for professionals and consumers alike.
Rittenhouse decided that it was due, or rather overdue, for an overhaul. That, along with the fact the company was turning 100, meant it was a perfect time to start construction on a new site.
“We were certainly due for an updated website, and reaching the 100 year milestone seemed to signal the perfect time to do it,” said company president Mark Rittenhouse.
The new site is focused on simplicity and function. Customers will enjoy easier category navigation and enhanced search capabilities, thus increasing the efficiency of their shopping task.
“Presenting a clean look coupled with easy navigation was imperative for this website,” said Rittenhouse.
Today’s online shopper is experienced and has expectations about how their shopping experience should happen.
“We have an obligation to meet the customer’s expectations when they shop with us,” said Rittenhouse. “If we don’t, then there is always the chance they will choose someone else.”
The new site offers a more contemporary shopping experience that new and long-time customers are sure to appreciate. Additionally, the customer service that Rittenhouse is known for is still only a click or phone call away.
Visit the website at www.mkrittenhouse.com or call, toll-free, 1-800-461-1041.
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