Fruit & Vegetable Magazine

Features Production Profiles
From the Editor: What’s growing Canada

February 14, 2019  By Jennifer Paige



The start of a new year is something I tend to look forward to. There is nothing more promising than an untouched calendar with blank days just waiting to be filled with the highs and lows of what is sure to be another eventful chapter.

A new year brings with it the opportunity to renew, refresh or reinvent ourselves. A time to reflect on what may or may not have worked last year and contemplate what we want to accomplish during our next journey around the sun.

Thinking about the past growing season, where did you see the most success on your operation? Where were your trouble spots? How were the yields? Perhaps you are feeling driven to try something new in 2019. If so, Fruit and Vegetable (F&V) magazine’s new variety listings might peak your interest. A few of this year’s varieties are featured on our cover – The galaxy suite cherry tomatoes from High Mowing Organic Seeds. This was an easy choice to feature with its eye-catching pops of colour. To peruse all of the 2019 New Varieties, CLICK HERE.

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In keeping with the New Year’s mindset, the F&V team has been busy reflecting on the past issues of the magazine and have been looking for areas of the publication that may need to be renewed. To this end, F&V wants to hear from you and to do this we have created an online survey.

The survey starts out as many do, with the basics – where are you and what do you grow? But, the latter questions provide an opportunity to express the trends and issues that you may be seeing. Have you had an increase in weed pressures in recent years? Where are you seeing gaps in crop protection options? How can F&V better assist you in your operational goals in 2019?

To sweeten the deal, and for the generosity of your time, F&V is offering up a $500 prize for eligible survey participants. Check out fruitandveggie.com/survey for all the details.

The end of January also saw the launch of a new project. F&V has partnered up with BASF for the What’s Growing Canada video contest. The concept behind this contest came through a conversation with our team about how we could better celebrate the upcoming growing season. So, in an effort to shine a light on all the hard work that goes into producing Canada’s fruit and vegetable bounty, we are asking Canadian growers to capture a 30 to 60 second production-focused video and share it with us for a chance to win tickets to next year’s Ontario Fruit and Vegetable Convention and $500 cash (as well as a few Tim Hortons gift cards along the way).

We want to see what is going on, on your farm and every farm across Canada. Show us how you prepare for the season, the seeding activities that take place on your operation, scouting and crop protection measures you may take and, of course, all the action of harvest. So, get out your smartphones, tablets and cameras and help us to capture the action and beauty of the Canadian fruit and vegetable industry!

Check out all the contest details at WhatsgrowingCanada.com.


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