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Engage Agro, Heads Up enter into agreement

March 5, 2014, Guelph, Ont – Engage Agro and Heads Up Plant Protectants have entered into a formal exclusive marketing and distribution agreement for Canada.

Under this agreement, Engage will work with Heads Up Plant Protectants (HUPP) principle Joe Dutchesen to execute sales, marketing and distribution of Heads Up Seed Treatments in Canada across all of the registered crops.

Heads Up Plant Protectant is a pre-plant seed treatment registered on various crops. It is an elicitor that “turns on” the plants’ ability to fend off infection from various diseases. Heads Up provides season long protection and results in healthier, stronger plants with an improved stand. Heads Up is currently registered for use on soybeans, potatoes, and dry beans. Label expansion work is also actively being pursued.

Heads Up Plant Protectant is made from natural plant source and provides growers with a new tool to strengthen the plant against disease infection. Heads Up has both PMRA and EPA registrations, along with OMRI certification.

“It’s a nice story in that it is Canadian invented, patented, and produced – Heads Up is derived from the quinoa crop, grown in Western Canada” says Ray Chyc, president of Engage Agro Corporation. “We are excited to work with Joe in expanding the products’ current sales, and in working with the company to bring Heads Up to additional crops in Canada.”