Fruit & Vegetable Magazine

Features Marketing Production
Alberta’s AgriTourism and Farm Direct Marketing workshop


January 26, 2016
By Alberta Agriculture and Forestry

Topics

January 25, 2016, Edmonton, Alta – The AgriTourism and Farm Direct Marketing workshop takes place Feb. 23, 2016, in Leduc and Feb. 24, 2016, in Airdrie.

“Mark Saunders and Angela Grant of Saunders Farm will guide participants through this hands-on agritourism and farm direct marketing workshop,” says Colin Gosselin, Alberta Agriculture and Forestry, Stony Plain. “They will help participants leave with tangible ideas and plans for their businesses.”

Mark and Angela lead the award-winning Saunders Farm near Ottawa, Ont.

Advertisment

“Originally a strawberry U-pick operation, the farm has grown and redefined what a family farm can be,” says Gosselin. “They have had over one million guests, and are active leaders with the North American Farmers’ Direct Marketing Association.”

Workshop topics include:

  • customer service
  • staff management and training
  • pricing for profit and sustainability
  • marketing
  • products (farm dinners, events etc.)

The workshop runs both days from 9 a.m. to 3:30 p.m. Cost is $25 (plus GST) and includes lunch and refreshments. To register, call the Ag-Info Centre at 1-800-387-6030. For further information, contact Colin Gosselin at 780-968-3518 or colin.gosselin@gov.ab.ca.